Where’s Wallet?

Co-Creator, Copywriter, UX Writer, Creative Direction.

Where’s Wallet? is an RFID-enabled smart wallet that’s impossible to lose.

Where’s Wallet? promotional microsite.


To drive traffic to the Where’s Wallet? page, we created a microsite that encouraged users to search for their smart wallet and bonus items to unlock giveaways. If a user is stumped, they’re encouraged to ask a friend for help via email or social media.