Star Trek Continuum
Boldly Go 🖖
To propel Star Trek’s journey into the world of web3, we created a launch campaign to recruit Starship Captains. With 20,000 unique Starship NFTs primed and ready, we put out a call: Join the fleet, explore, and boldly go...
In the leadup to launch, intercepts from ship commanders were leaked on Star Trek and Recur social accounts, teasing the mission to come.
Once the teaser drop was complete, we tested three audio spots on Spotify.
24 hours prior to launch, William Shatner, Star Trek, and Recur shared the Star Trek Continuum trailer for the final push.
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